Society of Floristry 2009 show

SOCIETY OF FLORISTRY ANNUAL SHOW 2009
A LA MODE 

The Society of Floristry is pleased to announce details of their 2009 show to be held on Sunday 22 November at the East Midlands Conference Centre Nottingham form 9am to 4pm.

Following the successful format of previous years the show will be a mixture of trade stands, demonstrations, workshops and competitions. The work of a host of talented designers will be on display throughout the day.

HIGHLIGHTS
On Saturday 21st world renowned designer Richard Haslam NDSF AIFD will be tutoring a day long bridal workshop. His bridal work is legendary and this workshop will give ideas and tips that will make your wedding designs stand out from the crowd.

Also on Saturday 21st, Laura Leong will be hosting a workshop on wired designs. Following her hugely popular demonstration at last year’s show she will be giving away some of her secrets of how to design the intricate work that she is so well known for.

Please note the show is NOT open on Saturday except for workshops.

On Sunday the main events will be the two Theatres of designs. This year we have 3:5:8 Productions launching their first book Botanical Art at the show, and two of the designers of that book, Sarah Horne MSF AIFD and Natalie Stanyer MSF, will be demonstrating in the theatre, which after Sarah’s widely acclaimed show at the AIFD symposium last year, will be one not to be missed.

After lunch the theatre will host A Fusion of Tantalising textures and will be presented by past president of Society, Eilleen Avery Scott NDSF FSF and Belgian designer Tom de Wilde. This too promises to be a spectacular display of floristry talent and early booking is advised.

Short workshops on Sunday include The Golden Rule Demystified with Paul Raven NDSF FSF, Jane Cowan MDPF FSF and Pamela Bennett MDPF FSF. They will tutor a short session on glued and wired designs, and Elaine Robinson NDSF,FSf,LCGI  explains Form Linear designs giving ideas for cost effective commercial activities.

Sunday also sees a range of competitions including, new this year, a competition sponsored by Nevado Roses of Ecuador.

F and PA will be giving two seminars entitled “31 steps to a Stand-Out Service – how to attract attention, keep customers and forge a future in uncertain times” aimed at retail florists looking for ideas to maintain their market share during the credit crunch and beyond.

The Floral Fashion House will feature free demonstrations throughout the day from four talented young designers; Melanie Garbutt MSF, Society of Floristry “Florist of the Year” winner at Tatton Park July 09, Alison Cooper MSF,Teleflorist of the Year 2009, Donna Cann,Teleflorist Finalist at Tatton Park, and Amy Jones MSF, Society of Floristry Margot Fonteyn Award Winner 2009.